Last updated: September 25, 2026
Hyde Trading Co. ("we," "us," "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services (the "Service"). By using the Service you agree to this Policy.
1. Information we collect
Account information. When you register an account we collect your name, email address, and a password (stored hashed). You may also choose to provide a phone number, mailing addresses (billing and shipping), and a PayPal email for payouts.
Submission information. When you submit an item for authentication we collect photos of the item, a description, condition disclosures, brand and model details, and your asking price. We retain these as part of the submission record even after disposition.
Communications. If you contact our support team or use the in-platform AI assistant, we retain transcripts and metadata to assist with your inquiry and improve the Service.
Payment and shipping information. We collect information necessary to send payouts and ship items, including your PayPal email and full mailing address. We do not store full credit-card or bank-account numbers; PayPal handles payment-method storage.
Technical information. We automatically collect technical information including your IP address, browser type, device identifier, pages viewed, and timestamps. We may use cookies and similar technologies to operate the Service. See "Cookies and tracking" below.
Information from third parties. We may receive information from third-party services we integrate with (PayPal, shipping carriers, authentication-service providers, fraud-prevention vendors).
2. How we use information
We use the information we collect to:
- Operate, maintain, and improve the Service;
- Authenticate items, process transactions, and issue payouts;
- Communicate with you about your account, submissions, and offers (transactional emails and, if you opt in, text messages);
- Provide customer support;
- Detect, investigate, and prevent fraud, abuse, and security incidents;
- Comply with legal obligations including tax reporting, California secondhand dealer recordkeeping, and law-enforcement requests;
- Enforce our Terms of Service and Acceptable Use Policy.
3. How we share information
Service providers. We work with vendors who help us operate the Service, including:
- PayPal, Inc. (payment processing and payouts)
- Twilio Inc. (text messaging)
- Shippo Inc. (shipping label generation and tracking)
- Anthropic, PBC (AI-assisted analysis; we send item photos and descriptions, not your account-identifying personal information)
- DreamHost LLC, or a successor hosting provider (server hosting)
- Authentication-service partners and fraud-prevention vendors
Each vendor is contractually limited to using your information for the purpose of providing services to us.
Legal and safety. We may disclose information when required by law, including in response to subpoenas, court orders, or other legal process; to enforce our agreements; to protect the safety of our users or the public; or in connection with investigation of suspected fraud or counterfeit goods.
Business transfers. If we are involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such transfer.
With your consent. We may share information for any other purpose disclosed to you at the time of collection or with your subsequent consent.
We do not sell your personal information.
4. Text messages (SMS)
If you enable text messages in your account settings, we will send automated texts about your account activity: new offers, authentication results, payout confirmations, and return shipping updates. We do not send marketing texts.
Enabling texts is optional and is not a condition of selling to us or buying from us. When you enable texts we record your mobile number, the date and time of your consent, and the network address it came from.
Message frequency varies with your account activity. Message and data rates may apply. Reply STOP at any time to end texts, or turn them off in your account settings. Reply HELP for help, or email
[email protected].
Your mobile number and your text-messaging consent are not shared with or sold to third parties or affiliates for their marketing purposes. We share your number only with Twilio and the carriers that deliver our texts, and only to deliver them.
5. Cookies and tracking
We use cookies and similar technologies to keep you logged in, remember your preferences, secure the Service, and understand usage patterns. You can disable cookies in your browser, though parts of the Service may not function correctly without them. We do not currently respond to "Do Not Track" signals.
6. Data retention
We retain account information for as long as your account is active and for a reasonable period after closure to comply with legal, tax, accounting, and fraud-prevention obligations. We retain submission records (including photos) for at least seven (7) years for fraud-investigation, tax, and secondhand dealer reporting purposes under California BPC §21626. Transactional logs are retained as required by applicable law and our internal compliance policies.
7. Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your information against unauthorized access, disclosure, alteration, and destruction. However, no security measure is perfect. You are responsible for keeping your account credentials confidential.
8. Your rights
Account controls. You can update most account information directly in your account settings, including your name, address, password, PayPal email, and text-message preferences.
Closing your account. You may close your account at any time from your account settings. Closing your account does not delete information we are required to retain by law.
Communications preferences. Transactional communications (such as offer notifications and payout confirmations) are essential to the Service and cannot be unsubscribed from while you have an active account. You can opt out of text messages at any time by replying STOP or via your account settings.
9. Your California privacy rights
If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) give you the right to:
- Know what personal information we have collected about you in the past twelve (12) months;
- Request deletion of personal information we have collected, subject to legal exceptions (we may not be able to delete information required to maintain transaction records or detect fraud);
- Request correction of inaccurate personal information;
- Opt out of any "sale" or "sharing" of personal information (we do not sell or share for cross-context behavioral advertising);
- Limit use of sensitive personal information;
- Non-discrimination for exercising your rights.
To exercise these rights, visit your Account → Privacy & Communications page in your portal, or email
[email protected] from the email address associated with your account. We will verify your identity before responding.
10. Children
The Service is not intended for and may not be used by anyone under 18 years of age. We do not knowingly collect personal information from children under 18. If you believe a child has submitted information to us, please contact
[email protected] and we will promptly delete it.
11. International users
The Service is operated from the United States and is intended for U.S. users. If you access the Service from outside the U.S., you consent to the transfer of your information to the U.S., where data-protection laws may differ from those in your country.
12. Third-party links
The Service may contain links to third-party sites and services we do not control. We are not responsible for the privacy practices of third parties. Review their privacy policies before sharing information with them.
13. Changes to this policy
We may update this Privacy Policy from time to time. If we make material changes we will notify you by email or through the Service. The "Last updated" date at the top tells you when the current version took effect. Your continued use of the Service after that date constitutes acceptance of the updated Policy.
14. Contact us
For questions about this Privacy Policy or to exercise your rights, contact our privacy team at
[email protected], or through the Support tab in your portal.
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